Managing sales for medical technology


We know what it takes to sell a product in this highly competitive and often complex market. Whether that is a licensed pharmaceutical product, a consumer brand, a medical device or a diagnostic. We have the experience to support you.

  • Sales targets
  • SWOT analysis
  • Sales approach

Next Project

Our challenge was to engage with Trust decision-makers to help them understand the cost-efficiency savings that could be made, which in turn would improve patient outcomes.

We identified product champions in each Trust who supported the use of the device and organised a meeting of all department decision-makers, presenting a number of financial models to demonstrate the cost efficiencies of the device. Supporting collateral and direct HTML campaign followed.

12 hospital Trusts placed an order for a device within 6 months of each meeting – some requested multiple purchases.


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