Creating a social media presence for Suu Balm
Our client, based in Singapore, required a reliable partner to successfully launch Suu Balm, a fast itch relieving moisturising cream to consumers unfamiliar with the brand.
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enquiries@onyxhealth.com
Generator Studios
Trafalgar Street
Newcastle-upon-Tyne
NE1 2LA
Our client, based in Singapore, required a reliable partner to successfully launch Suu Balm, a fast itch relieving moisturising cream to consumers unfamiliar with the brand.
We established a social media presence from scratch, to place a combination of owned, paid and earned placements through influencer and consumer engagement. Creating a steady flow of content, we were able to raise awareness of Suu Balm’s unique properties, turning interaction and dialogue into an action.
In the first 6 months, Suu Balm’s Facebook page reached 160.8K people, generating 4.9K page views and 51.7K video views. Facebook and Twitter were the go-to platforms to ask questions, with 100% response rate of 4 minutes via Facebook.